UX writing
Chooses the words of an interface (headings, buttons, form fields, and error messages) so the person understands and does what they came to do.
What problem it addresses
The words of an interface are often written last and in a hurry, and a confusing button can stop everyone.
Principles
Useful
Every word helps get something done.
Clear
The words of the people who use the product, not the team’s.
Consistent
The same thing is said the same way everywhere.
Applications in design
Use it like this
Write buttons with the verb of what will happen: “Send payment,” not “OK.”
Avoid
Error messages that blame the person or do not say how to fix the problem.
Don’t fall for it
Test the text with people: what is obvious to the team is not obvious to everyone.
Connections
Authors and works
- 2019
Torrey Podmajersky
Proposed methods for writing interface text strategically.
Sources
Original sources
- Podmajersky, T. (2019). Strategic writing for UX: Drive engagement, conversion, and retention with every word. O’Reilly.
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