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Discipline

Interaction design

Designs the dialogue between a person and an interactive product: what they can do, how they discover it, how the product responds and how the person knows what happened.

In Spanish
Diseño de interacción
Origin
Bill Moggridge and Bill Verplank coined the term in the mid-1980s (Moggridge, 2007)

What it deals with

A digital product isn't just seen: it responds. If it isn't clear what can be done or what happened after an action, people get lost even if the screen looks nice.

Principles

  • Signifiers

    You can see what can be done and where.

  • Mapping

    The relationship between each control and its effect is obvious.

  • Feedback

    Every action gets an immediate, clear response.

  • Conceptual model

    The person understands how the system works.

  • Constraints

    What shouldn't be done is hard or impossible to do.

Applications in design

  • Use it like this

    For each action, define what the person sees before, during and after.

  • Avoid

    Designing only static screens: interaction lives in transitions and responses.

  • Don’t fall for it

    If something needs instructions to be used, check its signifiers first.

Especialidades

Specialty

Haptic design

Designs what you feel through touch when using a device, mostly vibrations, to inform without looking.

Specialty

XR design (extended reality)

Designs virtual, augmented and mixed reality experiences, where the interface fills the space around you.

Specialty

Automotive HMI design

Designs how a car's screens and controls are used without taking attention off the road.

Specialty

Tangible interaction

Designs interfaces in which digital information is touched and moved with physical objects.

Specialty

Multimodal interaction

Designs systems used through voice, gestures, touch and screen, using whichever works best at each moment.

Methods and tools

  • MethodPrototypingBuilding quick, incomplete versions of an idea to test it before developing it.

Authors and works

  1. 2007

    Bill Moggridge

    Told how he named the discipline with Bill Verplank and collected interviews with some forty interaction designers.

  2. 2013

    Don Norman

    Formulated basic principles of interaction, such as signifiers, mapping and feedback.

Sources

Original sources

  • Moggridge, B. (2007). Designing interactions. MIT Press.
  • Norman, D. A. (2013). The design of everyday things (Rev. and expanded ed.). Basic Books.

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